Doing the right thing as a small business owner isn’t hard.
While many company owners are losing sleep over the font to use on their business cards and colour on their logos they can often make mistakes with the simple yet important details.
Today I searched on the web for a company or small business who could provide me with some elocution training to help me with a speaking test I have next month.
I found a company which fitted the bill but immediately I could see classic mistakes they were making which will result in making them look small and unprofessional.
- Office number goes through to his home
- Call picked up by a child telling me her dad is out for a run
- Company uses a free e-mail account instead of their domain name
- Website last updated in 2008 and copyright notice says 2008
- No clear message about what they do or how they can help me
- Annoying message about the site content is copyrighted (as if it is worth stealing!)
It really isn’t hard to get some free or cheap processes in place to make your business look bigger and more professional than the rest. Just do the opposite of the guy above.
Paul Browning